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Thebest AI website builderspromise to revolutionize the way we create online content.
Sounds too good to be true, right?
Website builder platforms such as Wix make it easy to leverage AI to create text during the website creation process.
Well, you might be onto something.
How do AI builders generate website content?
The AI model is ultimately just making educated guesses based on patterns in its training data.
Website builder platforms such as Wix make it easy to leverage AI to create text during the website creation process.
It doesn’t truly understand the meaning behind the words it’s stringing together.
The generated text may contain factual inaccuracies, lack original ideas, or even unintentionally plagiarize existing content.
Additionally, AI-generated copy often sounds generic and fails to capture a distinct brand voice.
The AI model isn’t fact-checking or reasoning about the truth of what it’s writing.
It’s simply predicting the most likely next word based on patterns it’s seen before.
Plagiarism
Another risk to watch out for is accidental plagiarism.
Remember, AI content generators are trained on existing web content.
Generic writing
AI language modelsare getting better every day at generating fluent, grammatically correct text.
But one thing they still struggle with is originality and creativity.
They may generate copy that sounds incongruous with your company’s established style, tone, and messaging.
Penalization
Finally, there’s the risk of search engine penalization to consider.
Using the AI-generated images without proper review can harm user trust.
Perpetuating biases
AI-generated visuals can perpetuate harmful biases present in their training data.
This refers to the unsettling feeling we get when an image looks almost, but not quite, real.
Common issues include anatomical errors, mismatched lighting and shadows, illogical object placement, and garbled text.
