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True generative AI video editing has arrived on Premiere Pro.

Aswe reported last month, the latest update adds a whole suite of genAI tools.

AI-generated video in Adobe Firefly for Premiere Pro

AI-generated video in Adobe Firefly for Premiere Pro

Generative Extend is the headline feature, letting users increase the length of video and audio clips.

But theres much more on offer as Adobe pushes its Firefly AI deeper into thevideo editing software.

What’s new from Adobe Firefly Video?

With the release of the first set of Firefly-powered video editing workflows, Adobe has confirmed several core focuses.

That doesnt mean Adobes forgotten the core of the experience.

So, with video, weve decided to focus more on generative editing.

So, what does that look like in practice?

Generative Extend is the clearest, and most useful example coming to the beta.

Theres a new Color Management that, Adobe said, fundamentally transforms the core color engine.

In the meantime, users can try out Adobes new tools in beta by clickinghere.

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