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However, as a communication platform for brand development then social media can be very effective.

Start yourfree 30-day trialtoday and see for yourself.

A representational concept of a social media network

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We’ve also featured thebest email marketing services.

Best social media management tool overall

1.

Google Apps

This includes both reactions to posts as well as mentions elsewhere.

On top, you’re free to also monitor competitors to determine how often they are posting.

Read our fullSEMRush review.

SEMrush website screenshot.

Best social media tracker tools

2.

Hootsuite

Hootsuite aims to provide an all-in-one platform for social media management across multiple sites.

There’s also an analytics feature to track and measure performance against KPIs.

Hootsuite website screenshot.

Hootsuite is built to work for teams, not just individuals, and these features are key reasons why.

Read our fullHootsuite review.

Best social media posting software

3. you could try Sprout Social for free with its 30-day trial.

Sprout Social website screenshot.

Read our fullSprout Social review.

Best social media post tracking tool

4.

The fact that the app provides analytics in real-time makes instantly judging the impact of your content a doddle.

Buffer website screenshot.

Read our fullBuffer review.

Best social media management tool for automation

5.

HubSpot

HubSpot Social Media Software is a suite of social media management tools available under HubSpot’s Marketing Hub.

HubSpot Social Media Software website screenshot.

Read our fullHubspot social media management review.

Best social media management tool for scheduling

6.

Read our fullZoho Social review.

Zoho Social website screenshot.

Best social media management tool for monitoring

7.

Read our fullAgorapulse review.

Best social media management tool for teams

8.

Agorapulse website screenshot.

This is especially the case with image alignment and optimization.

And, if you’re short of content, Sendible provides suggestions.

Read our fullSendible review.

Sendible website screenshot.

Best social media tool for flexible management

9.

SocialPilot

SocialPilot offers a social media management platform for small businesses, agencies, and enterprises.

Users can post directly via the web, mobile, orbrowserextensions, and content suggestions are provided to help.

SocialPilot website screenshot.

Agency tools allow for collaboration among team members, along with built-in workflows.

Enterprise clients enjoy a dedicated account manager along with priority phone and email support.

In an age where cybercrime concerns are important, clients may be especially reassured by this.

Traject website screenshot.

Best for social media brand management

10.

Aimed at agencies, Fanbooster helps manage multiple platforms for multiple clients.

That means Fanbooster is available to buy only as a standalone service.

Hootsuite

We’ve also featured thebest landing page creators.

X Prohas become the essential X (formerly Twitter) management tool for many users.

There are also search tips, shortcuts, and various parameters provided to manage your monitored content.

Best social media management tool FAQs

What is a social media management tool?

How to choose the best social media management tools for you?

Which social media management tool is best for you?

We evaluated how easy it was to set up these tools, their learning curve, and their interface.

We considered their collaboration features, the quality of the customer support, and the documentation available.

Read more on how we test, rate, and review products on TechRadar.

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