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Appledoesn’t make TVs, but that may soon change.

According to new report, Apple is seriously considering an Apple-branded TV set.

Apple TV Plus

And that might not be a bad idea, even in a very busy industry.

But there’s something Apple likes, and that’s profiting from other firms' mistakes.

And the TV industry may have given it an opportunity to do just that.

There’s no doubt that Apple can make a TV.

But the bigger question is why it should.

And the answer could be: privacy.

This privacy-collecting smart TV tech is built intoallof thebest TVstoday, and people are starting to take notice.

And the same policy for a TV would be an important differentiator from many other firms.

There’s a second issue too, which is software support.

How many smart TVs from 2015 are still updating their apps?

It’s a problem that needs addressing, and Apple can easily promise it.

But you could say exactly the same about thebest iPhones,best iPadsandbest MacBooks.

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